Registrar partner
Cloudflare Registrar
At-cost registration paired with the world's best edge DNS.
- Founded
- 2018 (registrar) · 2009 (Cloudflare)
- HQ
- San Francisco, California
- Ownership
- Public — NYSE: NET
What it is
Background and scope
Cloudflare was founded in 2009 and trades on the New York Stock Exchange under the ticker NET. It launched its registrar service in 2018 with an explicit at-cost pricing model — registry wholesale plus zero markup.
Cloudflare Registrar is transfer-in only: you cannot register a brand-new domain there, but you can move any supported domain in from another registrar and hold it at wholesale renewal pricing indefinitely.
Because the registrar lives inside Cloudflare's broader product (DNS, WAF, Workers, R2, Access), it is the most natural long-term home for a domain that will run on Cloudflare infrastructure.
Strengths
What it's good at
- At-cost pricing — registry wholesale plus zero markup
- DNS, DDoS protection, and Workers in the same control plane
- Account security model (hardware-key required) is among the hardest to compromise
Trade-offs
Where it falls short
Supports a limited TLD list; transfers in only (no domain registration of brand-new names); no marketplace.
How Laser AI uses it
Our role on a deal
Most AI companies we close deals for end up running on Cloudflare DNS within months. We frequently push acquired domains directly into Cloudflare Registrar after escrow, which gives the founder at-cost renewals forever, hardware-key-enforced security, and a single dashboard for DNS, email routing, and edge configuration.
When we route here
Scenarios that send a hunt to Cloudflare Registrar
- The founder plans to run their primary domain on Cloudflare DNS anyway.
- Long-term renewal cost matters and the founder wants wholesale forever.
- Account security is a priority — hardware-key enforcement is on by default.
At a glance
Cloudflare Registrar in a single table
- Founded
- 2018 (registrar) · 2009 (Cloudflare)
- HQ
- San Francisco, California
- Ownership
- Public — NYSE: NET
- Primary TLDs
- Most major gTLDs and a curated ccTLD list
- Marketplace
- None — registrar only
- Escrow
- Not applicable — Cloudflare does not facilitate sales
- API
- Yes — full Cloudflare API including registrar endpoints
- Best for
- Long-term home for a primary .com after acquisition, paired with Cloudflare DNS.
Snapshot as of May 30, 2026
Direct answer
What is Cloudflare Registrar?
Cloudflare Registrar is the domain registration service operated by Cloudflare (NYSE: NET), launched in 2018. It offers at-cost pricing — registry wholesale plus no markup — and is transfer-in only. Because it lives inside Cloudflare's broader edge platform, it is commonly used as the long-term home for primary domains that run on Cloudflare DNS and Workers.
FAQ
Common questions about Cloudflare Registrar
Can I register a new domain at Cloudflare Registrar?
No. Cloudflare Registrar is transfer-in only. You register the domain elsewhere and then transfer it in.
How much does Cloudflare Registrar charge?
Cloudflare charges the registry wholesale price with no markup. Renewals stay at that same wholesale price.
Does Cloudflare Registrar support .ai?
Cloudflare supports a curated list of TLDs. Support for any specific extension, including .ai, depends on whether Cloudflare has integrated the registry; the current list is published on Cloudflare's site.
Related partners
Closest peers in our network
You do not need to pick the registrar. We pick the path that closes the deal.
Tell us the name. We tell you which platform the seller is on, where escrow should clear, and where the domain should live once it is yours.